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Shopify Update · Published June 10, 2026 · Source: Performance, integration and category-specific requirements come into practice

Shopify Raises the Bar: Built for Shopify Apps Must Meet Stricter Standards in 2025

What Changed

Shopify has introduced new performance, integration, and category-specific requirements for apps seeking or maintaining "Built for Shopify" status. Starting January 2, 2025, apps must now meet the 75th percentile for admin performance—a significant upgrade from previous standards. These requirements are designed to ensure that only the highest-quality apps earn and retain the prestigious Built for Shopify badge, guaranteeing merchants receive exceptional experiences tailored to their unique needs.

Why This Matters

The Built for Shopify designation is a critical trust signal for merchants evaluating apps. By raising performance benchmarks, Shopify is protecting its ecosystem quality while creating a more competitive environment for developers. If your app currently holds this status, you'll need to maintain compliance during the annual review on January 2, 2025—failure to meet these standards could result in losing the certification. For developers building new apps, understanding these requirements upfront is essential to launch with certification-ready quality.

What You Should Do

How GetShopifyToken Helps

Optimizing your app's performance starts with efficient authentication. GetShopifyToken provides streamlined OAuth token management, reducing overhead and helping your app meet Shopify's performance requirements without slowing down merchant workflows.

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